Visual Thinking: for Design Colin Ware
Publisher: Morgan Kaufmann

I know you're thinking; what does this have to do with design? Visual thinking is founded on our ways of seeing the world. Then he told me that if I didn't like Industrial Design, then I wouldn't like anything in Visual Arts. And he advised me that before I pick a major, I should think about what I want my career to be. The mobile phone scene has basically become a commodity market—thin rectangular this direction of UI. With no end in site for the excitement surrounding design as a strategic competence, visual thinking is riding the coattails of IDEO and Stanford's d. €Design Mania” becomes a movement. I don't think this is a lack in vision of Jonathan Ive but rather him not being able to force or convince his design team to truly get onboard with a simpler more digital UI. The visual language of all three is similar enough that most baby boomers couldn't differentiate. In 2011, we plan on making Auxano Creative more visible in order to help more ministries understand the power of visual thinking. Complexity and time pressures often cause us to skip the thinking stage of a project, and immediately start doing the things we know. They will hire much better designers – who aren't trying to hold onto what they knew. Well, the sides of the brain actually play a significant role in design, as well as in marketing.